Amazon Connect Wisdom Amazon Q in Connect
Generative AI contact center assistant that detects customer intent in real time and delivers suggested responses, knowledge articles, and automated actions to customer service agents.
Naming timeline
- Amazon Connect Wisdom
Introduced in preview at AWS re:Invent 2020 and reached general availability on September 27, 2021 for ML-powered knowledge search and real-time contact center agent recommendations.
- Amazon Q in ConnectCurrent name
Rebranded from Amazon Connect Wisdom to Amazon Q in Connect as an LLM-enhanced generative AI customer service assistant (also referred to as agent assist / AI agents in Amazon Connect Customer documentation from August 2026).
What is Amazon Connect Wisdom called now?
Amazon Connect Wisdom is now called Amazon Q in Connect, with the latest change on 28 November 2023 (AWS re:Invent 2023). Generative AI contact center assistant that detects customer intent in real time and delivers suggested responses, knowledge articles, and automated actions to customer service agents. Only the customer-facing name changed; the underlying technical identifiers remain backward compatible.
Also known as
- Connect Wisdom
- Amazon Connect Customer agent assist
- Connect Customer AI agents
Technical identifiers
Technical identifiers unchanged. Only the customer-facing product name changed; the APIs, CLI commands, IAM roles and Terraform resources below keep their legacy identifiers for backward compatibility.
| AWS Service APIs / SDKs | qconnect wisdom |
|---|---|
| AWS CLI Commands | aws qconnect aws wisdom |
| IAM Actions & Policies | wisdom:* |
| Terraform Resources (aws_*) | aws_connect_instance aws_connect_bot_association |
IAM policy actions continue to use the wisdom:* prefix (including for newer AI Agent actions such as wisdom:CreateAIAgent), while the AWS CLI v2 and SDKs expose the service under qconnect.
Notes & disambiguation
- Launched in preview in December 2020 and general availability in September 2021 as Amazon Connect Wisdom, the service was rebranded to Amazon Q in Connect on November 28, 2023 at AWS re:Invent with LLM-powered generative responses and recommended step-by-step guides.
- In August 2026 (following July 2026 Amazon Connect Customer naming guidance), the Amazon Connect Administrator Guide updated UI and feature terminology to refer to Amazon Q in Connect as 'agent assist' and 'Connect Customer AI agents', while the API Reference remains titled Amazon Q Connect.
- Underlying IAM actions retain the original wisdom:* namespace (e.g., wisdom:CreateAssistant, wisdom:CreateKnowledgeBase, wisdom:CreateAIAgent), while the AWS SDK and CLI v2 service client uses qconnect (aws qconnect) alongside legacy aws wisdom.
Sources & official documentation
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